Shirakawa-go with gassho style houses starts to invite tourists again

-

Discount programs are provided for accommodations and expenditures in Shirakawa-go

Shirakawa village in Gifu prefecture is well known for the UNESCO world heritage area, Shirakawa-go, where a number of gassho style houses are preserved in their original form since around 1800. 

Shirakawa-go with gassho style houses starts to invite tourists again

It is one of Japan's leading tourism destinations with tourists who visited the village having reached 2.15 million last year. However, the spread of new coronavirus infections subdued consumption activities in the village significantly in 2020. 

The Japanese government has been promoting “Go to Travel Campaign” to support tourism industry in Japan since July. Village officials hope that the national campaign will improve business conditions for guesthouses, inns and other tourism facilities in the village. 

In addition, Shirakawa village has been running “Shirakawa-go accommodation discount campaign” with a total discount of 100 million yen since July 1. In this campaign, accommodation fee will be cut in half (up to 5,000 yen) if the reservations are made through the Shirakawa-go Tourist Association's site.

Tourists will be rewarded for QR code payments in Shirakawa-go

Besides discounts on accommodations, QR code payments are also discounted at tourist facilities such as Shirakawa-go Gassho-zukuri Minkaen, restaurants and souvenir shops in Shirakawa village by "Shirakawa-go QR Cashless Discount Campaign" started in July 10. 

QR code payments at registered shops and facilities will be discounted by 30% up to 3,000 yen in each payment. Last year, more than 2 million people visited Shirakawa-go for sightseeing, of which about 1 million were foreign tourists. Those campaigns aim to revitalize consumption activities in the village by attracting mainly Japanese tourists.  

Shirakawa-go with gassho style houses starts to invite tourists again

Village officials are convinced that tourism industry of the village can endure this predicament brought by the pandemic taking advantage of government support. They also look forward overseas tourists to come back again boosting consumption in the village battered by the spread of new coronavirus infection when the pandemic subsides.

Comments

Post a Comment

Popular posts from this blog

Food and Drinks: Kaiten-sushi serves fresh and high quality of seafood

-
Image
Conveyor belt sushi , also known as Kaiten-sushi is a semi-self-service type, inexpensive sushi restaurant where small plates bringing various types of sushi on them are continuously circulated on chain conveyors installed along the seats.  Fresh and well-made sushi can be enjoyed for relatively cheap prices there. Plates typically come with one or two sushi pieces each and customers pick up plates they like. Customers can also place orders through a touch screen at each table when sushi they like is not available on conveyor belts.  Those Sushi are usually served on plates with several colors showing their prices ranging from 100 yen to around 500 yen. Some restaurants set the same price for all plates. The lowest price for a plate is usually 100 yen. That is why Kaiten-sushi is often called "100 yen sushi" and very popular among Japanese. Customers are given their bills from a staff who counts plates when they finish eating. Kaiten-sushi has grown thanks to technologie...
Read more

Investing in Japan: Menicon, a leading Japanese contact lens manufacturer, aims overseas market expansion

-
Image
Menicon secured profit growth amid COVID-19 disruptions Menicon Co., Ltd. is a leading contact lens manufacturer in Japan founded in 1951, headquartered in Nagoya. It consistently develops, manufactures and sells contact lenses and related products in-house. To date, Menicon has developed various types of contact lenses such as hard lenses, soft lenses, disposables (disposable), lenses for astigmatism and bifocal lenses. It has the No. 1 market share for hard lenses and the No. 2 market for soft lenses in Japan.  As for the recent consolidated financial results, Menicon announced that net income for the fiscal year ended March 31, 2020 was 4 billion yen, up 14% from the previous year. While the sales and profits of most Japanese companies fell sharply due to the spread of new coronavirus infections, Menicon increased its sales by 4.5% from the previous year to 84.5 billion yen, a record high for the fifth consecutive year since listing of its stock. On the other hand, the earning...
Read more

Investing in Japan: Toyota shows its strength shrugging off pandemic damage and semiconductor shortage

-
Image
COVID-19 cases rise in Japan amid state of emergency, Tokyo Olympics and Paralympics to be downsized The Japanese government has decided to add three prefectures to its state of emergency as coronavirus cases continue to rise.   Prime Minister Yoshihide Suga said on May 14 that he decided to expand a COVID-19 state of emergency covering Tokyo and other areas to three more prefectures as infections continue to surge ahead of the Summer Olympics.  Starting on May 15, it will cover Hokkaido, Okayama and Hiroshima in an effort to curb infections and ease the strain on medical systems. The government will also designate three more prefectures as areas where intensive virus measures should be taken which is often called “Manbou”, acronym in Japanese for quasi-emergency to contain the virus.  Daily new cases have been on the rise nationwide in recent weeks reaching more than 6,000 for the fourth straight day as of May 14. The recent spike in new cases forces the organizers of ...
Read more